Our Team












We are active and love getting outside to play. We are founders and have founders’ mindsets. We love to show up for our communities and each other. Our favorite times are when we are together as a team, running 5ks in speedos, preparing meals together, and cheering on sweat- and mud-covered athletes. Get to know us better!

Sales
David
What I love: Connecting with people and sharing a passion for living and moving… usually on the run, on a bike, or over coffee (or all three!) Favorite Product: PB&J Energy, Bonk Breaker Bar – the Classic!

Marketing
German
What I love: Hiking with my dog, Moxie. The occasional (yearly) pizza cleanse. Struggling through long-distance runs while listening to guitar-driven jams, then rewarding myself with barrel-aged stouts #balance. My fav products: Jojé Espresso Chocolate Almond, Bonk Breaker Cookies+Cream, SaltStick Tropical Mango Drink Mix

Bonk Breaker
Jason
What I love: Trail running with Whiskey (dog not the drink, but enjoy drinking whiskey as well), surfing, MTB, coaching 7yr old soccer and baseball, dancing feeds the soul! Favorite product: Bonk Breaker PB&J, baby!

JoJé, Product + Community
Jess
What I love: Bikes - especially riding with my partner Sam + showing others the freedom that comes with riding! My home, Montana! Drinking wine and cooking (usually post-bike riding). Fav products: Lemon Blueberry Quinoa JoJé Bar (my fav creation), Strawberry & Green Apple Bonk Breaker Chews, and SaltStick Mixed Berry FastChews.

Marketing
Joseph
What I love: trail running, hikes with my wife and 1-year old puppy, and making made-from-scratch meals (he's a banana bread fanatic). Fav product: Coconut Pineapple FastChews.

Sales
Linda
What I love: Hiking in Marin & Yosemite, skiing, my 3 kids and husband, homemade jams, sauces, escabeche, pies, and soups, plein-air painting! Fav products: SaltStick Lemon-Lime DrinkMix, SaltStick Mixed Berry FastChews, JoJé Lemon Blueberry

CEO
Mac
What I love: Anytime I can be outdoors with my family (including our dogs Peanut & Hazel). Bay area hikes with my wife and our friends. Brews from beans or barley. Cooking that involves danger (flames, smoke & a 900-degree pizza oven). Working with this amazing Alete team! My fav products: SaltStick Coconut Pineapple FastChews, JoJé White Chocolate Coconut Blondie, Bonk Breaker PB&J Energy Bar

Sales
Marie
What I love: any motion – running, biking, hiking, talking, or eating! A good competition, cooking with family, helping others, a good glass of wine. Fav product: I’m addicted to Bonk Breaker PB&J bars!

Finance
Marissa
What I love: Taking walks with my family, working out, pizza, date nights, cooking all types of foods, and some mild crafting! Fav product: JoJé Apple Walnut Cake

Marketing
Michael
What I love: Playing with my toddlers, going out with my wife, going out for run or competing in a half marathon (especially in new places), eating good New York pizza and grilling outdoors. My favorite products: JoJé Espresso Chocolate Almond Bar (YUM!) and SaltStick FastChews - Tropical Mango flavor.

Marketing
Noah
What I love: running, surfing, doing puzzles, and snuggling my dog Benny. Fav products: Cookies & Crème Bonk Breaker Protein Bars, LQB JoJé Bar, and Tropical Mango DrinkMix.

Vitassium & Customer Support
Stacey
What I love: My family, going to the beach, pool, walking, traveling, baking, exploring my cool quaint town, watching my kids in marching band + competitive dancing. Fav products: Bonk Breaker PB&J and the JoJé Salted Chai – they’re both soooo good!

Operations
Vellay
What I Love: Road Biking, Working out at OTF, Traveling, Playing Board Games & Spending time with family & friends. Favorite Products: BB Rainbow Chews & Double Fudge Brownie and PB&J Energy are a tie!